Family Friendly Workplace Certification
Be recognised as a certified family-friendly employer
Join leading organisations recognised for embedding family‑friendly workplace culture, flexible working, and diversity, equity & inclusion in their caring strategies.

Ready to Benchmark Your Workplace?
Join the 720+ Organisations Who Have Already Started the Journey
In July 2019, UNICEF launched new evidence and recommendations to advance family-friendly workplaces.
In May 2021, UNICEF Australia and Parents At Work united to develop a set of National Work + Family Standards and certification program to benchmark workplaces against a set of best practice family-friendly workplace policies and practices.
We assess DEI policies and practices that positively impact inclusion, equality, and wellbeing outcomes.
This includes a family action plan to embed family family-friendly workplace culture and a detailed report to measure impact.
Today, over 150 organisations are certified as a Family Inclusive Workplace.

Obtain recognition as a certified Family Inclusive Workplace
We believe that family inclusive employers deserve to be recognised. Our Family Friendly Workplaces certification provides employers with a benchmark of best practice guidelines and a work and family action plan to embed family friendly workplace culture.
Join the 150+ certified workplaces leading the way globally












Benchmarking your workplace using the Global Work + Family Standards allows you to assess, improve, and embed best-practice support for working families.
Assessment Pillars:
- Flexible Work
- Parental Leave
- Family Care
- Family Wellbeing
- Leadership
Your organisation will gain valuable insights into its strengths and areas for improvement, setting the foundation for a more inclusive and supportive workplace.
This includes your benchmarking scores for each key area and whether your organisation meets, or does not meet the minimum National Work + Family Standards.
Join 650+ organisations who’ve committed to creating more inclusive workplaces, including:
Google, Deloitte, KPMG, PwC, ING.
A wide range of employers across private, public, and not-for-profit sectors
Recognised for their leadership in embedding care into workplace culture
Online Self-Assessment (15–20 minutes)
Evaluate policies across five key pillars including flexible work, parental leave, family care, leadership, and culture.Insights Report
Receive a personalised report outlining your strengths and key areas for development.
Return on Investment for achieving certification
“A Family Friendly Workplace culture positively impacts the quality of work-life for every individual and contributes to the wider health and wellbeing of our society and economy, increasing productivity and reducing stress and inequality.”
Talent Attraction: Your recognition badge as a ‘Family Inclusive Workplace’ boosts your organisation’s appeal in a competitive job market
Retention & Wellbeing: A family-inclusive culture supports employee work-life balance, reducing absenteeism and turnover while fostering loyalty and engagement
Productivity & Performance: Improved diversity and inclusion lead to higher profitability and reduced legal liabilities
Employer Brand: Being a Family Friendly Workplace enhances your organisation’s image and fosters connections with potential customers, suppliers, and partners
Be Benchmarked
Your first step on the pathway to creating an industry leading, family-friendly workplace. The perfect place to start if you are looking to make a positive impact when it comes to creating a thriving environment for your leaders and employees.
We provide you with a complimentary benchmark assessment of your organisation’s family-family policies and practices.

Case Study: Commonwealth Bank
‘A family friendly workplaces to me means being well-supported in my home life, my family life, and being able to still succeed in my role’
– Kristie Wong | Executive Assistant
By providing a range of paid leave and support, Family Inclusive Certified and Founding Partner, Commbank is caring for its people in the moments when need it most.